Having had so much experience as an inventor with seven patents, Norm was able to recognize the potential of his daughter and assist her in securing a patent. Through this meeting, Norm and his daughter proceeded to establish By Kids for Kids in the year 2003 with the goal of encouraging children to invent and enhance thinking skills through good problem-solving abilities. Through their company, they provided free patents and assistance with commercializing children’s inventing, and while doing so, they generated 26 patented ideas.