How \”Seasonal Audits\” are used by a leading affiliate marketing company in India.
To get ready for important holidays, a leading affiliate marketing company in India performs \"seasonal audits.\" They review their client\'s program weeks before a major holiday, such as Diwali. They make sure that all of the creatives have been updated with holiday themes. They collaborate with the brand to develop alluring, seasonal deals. In order to prepare their content, they also pre-brief their top publishers about the impending promotions. The brand\'s affiliate channel is in a prime position to benefit from the spike in consumer spending thanks to this proactive audit and planning process. Managed teams at networks such as vCommission provide this strategic service to optimise holiday revenue.