How is TikTok Used for Influencer Marketing?
TikTok has transformed influencer marketing through authentic short-form videos, viral trends, and niche creator communities. Brands collaborate with influencers of all sizes—from nano to mega—to create engaging content, run hashtag challenges, and drive product awareness. By leveraging storytelling, creativity, and data-driven tools, TikTok campaigns deliver powerful reach and ROI. Interested in learning how to make the most of TikTok influencer marketing? Read the full blog here.