How an Ad Operations Specialist Ensures Clean Data
An Ad Operations Specialist manages trafficking, testing, pacing, and reporting across digital advertising platforms and ad servers. The role coordinates with sales, marketing, analytics, and finance to maintain accurate delivery and compliance. By auditing tags, resolving discrepancies, documenting workflows, and reviewing performance trends, an Ad Operations Specialist improves transparency, protects user experience, strengthens data reliability, and helps organizations understand results through dashboards, reconciliation processes, quality checks, and consistent operational standards.