Growth Marketing Manager: Analytical Storyteller

This role blends analytical precision with compelling narrative. The Growth Marketing Manager interprets complex datasets—traffic sources, engagement patterns, funnel drop-offs—and translates them into actionable marketing stories. These insights inform creative campaigns that resonate with specific customer segments. Regular reporting distills key findings into strategic recommendations, helping stakeholders understand what’s working and what needs adjustment. Whether it’s tweaking copy look, shifting ad spend, or testing CTAs, each change is backed by data. With strong storytelling, the Manager influences buy-in from leadership and colleagues—advancing growth hypotheses and securing resources. By making data not just visible, but meaningful, they drive smarter, more persuasive decisions that balance technical insight with marketing flair.