How Do Search Engines Such as Google Handle Backlinks on Websites
Search engines, such as Google, use complex algorithms to decide the relevance and authority of web pages. One of the key factors that influence a website’s ranking in search engine results is the backlink profile it creates. Backlinks operate as votes of confidence from other websites, signaling search engines that a particular page is valuable and trustworthy. Wondering how search engines like Google handle backlinks to websites? Read this blog to learn how backlinks work and how they benefit your website.